Monday, August 9, 2010

Apple's App Store lets users try apps first before buying them

Here's something you'd wish a certain kind of establishments on Quezon and Makati avenues would readily adopt. Apple created a new section of App Store, the company's online applications store.


The Try Before You Buy section allows buyers to play with or use a limited version of the apps, then purchase those apps if they find them to their liking.
For now, however, the section includes only the freemium, "lite," or advertising-supported versions of apps that have full versions available in the pay-to-play section of the online store.

Despite this limitation, however, I think that this concept really makes sense, aside from driving sales up to higher levels.

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